Simple Yet Promising Strategy for Mobile App Downloads

You have designed an app. The idea you have come up with is quite different and you expect it to make a solid impact. But unfortunately, things are not working out just the way you wanted.

Despite of all efforts, your app is unable to make a good number of downloads and this particular thing is turning out to be a big frustration for you.

Well, relax!

There are a lot of aspects that you might be performing wrong. And, this is what happens majority of the time. It is natural. Therefore, we thought to highlight a very simple yet promising strategy for mobile app downloads that we also use while working in house or with any client.

Read them thoroughly and try to implement in accordance with your goals for achieving remarkable outcomes.

• An App Icon Says It All

Your app’s icon is going to play a very fine role here. It is that little yet thought provoking part which signifies what your app is all about. So, it has to be given a lot of significance to stand out and make sure that you have something different to offer to your audience.

• Time to Enhance Your App Store Optimization

If you really want your app to top the chart, then you need to understand ASO (App Store Optimization). The process is more similar to SEO that helps websites top the search engines’ ranking.

See, if your app is not visible to a maximum number of people, you can’t expect it to multiply downloads. It is due to the reason we recommend you to understand ASO and its right techniques to boost the discoverability of your app.

• Initially, Make It Available for Free

Remember, you are stepping into the market which means you have to offer extreme flexibility to the users, so that they have enough reasons to take actions. The best and proven practice is to make your app free for some days after its launch.

However, if it is already available as a paid app, then make it free for at least a couple of weeks to see the response. You will surely feel a drastic boost in terms of downloads.

• Make Smart Use of Social Media

Social media is an incredible platform to introduce your product, connect with the respective audience and compel them to take the actions you want.

You can make a buzz around your app by utilizing the power of social media that will eventually help you increase downloads quite drastically.